House of VR

House of VR is one of Canada's premier Virtual Reality companies, primarily focusing on mobile VR activations and events.

Founded in 2017 as a VR lounge and event space on Queen Street in Toronto, House of VR quickly became a central hub in the local tech community. It hosted over 50,000 visitors and 250+ events, including The VR Empathy Series, Augmented Reality Exhibitions, and a VR Artist Residency program.

As a founding team member and Creative Director, I spearheaded the design of the retail space and established the company’s distinctive retro-futuristic aesthetic. The eye-catching storefront not only attracted passersby but also consistently secured event bookings.

This unique design helped House of VR stand out from competitors and significantly boosted their brand awareness during the startup phase.